Friday, June 18, 2010

Wordstream PPC and SEO Tool Review

Wordstream is a suite of online marketing tools which cover Keyword Research and Management for PPC and SEO Campaigns. They also offer a Firefox plug-in which we'll cover in a bit. Wordstream gives you access to three free tools:

Free Keyword Niche FinderFree Keyword Suggestion ToolFree Keyword Grouper

While there are many free and paid keyword tools on the market Wordstream does offer more in the way of integration with industry leading products like Google AdWords and Google Analytics. Recently Wordstream earned the Editor's Pick award in the Google Analytics Application Gallery:

Google Marketplace Award

Wordstream's keyword data is produced via "blended" data which they acquire from multiple sources. The discuss their data sources on the FAQ section of the Free Keyword Tool. It's important to note that they do not simply pull keyword data from Google like many other "keyword research" tools do.

Both PPC and SEO campaigns can fall victim to poor organization which leads to poor site or campaign architecture which eventually leads to poor results as data becomes more and more difficult to accurately manage. Wordstream aims to aid in your keyword research, PPC campaign management, and SEO execution.

Free Tools Free Keyword Niche Finder

View the Original article

No comments:

Post a Comment