Linkscape is faster, link analysis is improved and other goodies

Yea.. Kinda like this.

Over the past few months our dev and product teams have been busy little bees working on some pretty exciting new enhancements and upgrades to the web app. Since it's the holiday season... we might even liken them to Santa's little elves building toys for all the good little SEOs around the world.

We've been rolling out quite a few updates each week. Some you've probably noticed, like the Linkscape index being updated faster and faster (Three cheers to Chas and Bryce for that!), while others may have gone unnoticed like fixing some pagination issues. I wanted to take this time to talk about a few of the bigger items we've released recently (even today!) and a few features you should watch for in the future.

As I mentioned above we're all in a tizzy over here about getting the Linkscape index updated quicker. Bryce and Chas on the dev team have made some major improvements to speed, so be sure to thank them for your fresh new data. :)

We just had the latest Linkscape update yesterday, check out the stats for index 35:

38,807,464,322 (38.8 Billion) Pages360,354,116 (360 Million) Subdomains107,159,213 (107 Million) Root Domains393,701,245,290 (393 Billion) Links2.11% of All Links are Nofollowed (up 1.4% since early December)
57.01% are internal (down from 57.66% in early December)42.99% are external (down from 43.34% in early December)6.51% of pages have rel=canonical62.02 links/page on average

Remember when you used to click on the Link Analysis tab and it would look like this:

Well today we're launching some amazing updates that will help you see in an instant how you're doing against your competitors. As an example, I have a campaign set up for my husband's photography site. Here's what the new Link Analysis tab looks like:

You can visually see that the Photography for Real Estate site is obviously the larger domain of the 4 and clearly has more domain authority, mozTrust, etc. The interesting thing to note is that in local markets it doesn't always rank first. :) So, beyond this quick information about your site and each of the competitors, you can also do deeper analysis into the links:

 

In this view I'm looking at the Linking Root Domains, similar to what you find in Open Site Explorer. But you can also see followed backlinks, top pages and anchor text information as well. I have only showed my site and one competitor in the screenshot but on the page you'll see all the competitors. You can quickly take a peek into all your competitor's backlinks on this one page!

Plus, you can easily download a PDF report and/or export up to 10,000 links (or top pages, linking domains, anchor text) into a CSV file, all with the click of a button. Whee... Data FTW!

Note: This is being launched today... so if you don't see it quite yet, don't get discouraged! Take a break, then come back and try again. :D

Another Note: The top linking root domain to my husband's site is from seomoz.org because I linked to it from my profile. :)

If you're using the web app, you've probably already received one of these sexy new Keyword Ranking Report emails. Now, you can quickly assess how well your keywords have been doing over the past week. Check out a sample email below:

Now if that email doesn't send you into automatic geek email heaven... then heck I don't know what would. :D

You may have noticed... or have even been alarmed to see that your mozPoints are no longer showing up in the right nav of the blog. Plus the Top User page has been a bit, shall we say, vacant lately. Well please don't worry! Your mozPoints have not gone away, and they are still showing up properly on your profile page. We are making some enhancements to the mozPoint system which will make more sense when we release our new profiles early next year. We apologize that we didn't let everyone know ahead of time before we made the changes! We received quite a few tweets, DMs, PMs, emails and support tickets asking where their mozPoints, rankings and Top User information went.

The bad news, you'll have to wait a couple weeks to see that information again on the right nav, but the good news is that there are exciting improvements coming soon! I know, I know, you all are going to ask to get more information about these improvements... I promise, all in good time. :) We have to keep some surprises around here!

This is a super fun one. We've recently created a whole new About Us section that includes more information on how to contact us, more mozzers and our TAGFEE tenets, SEOmoz job openings, cool press and awards we've received, and upcoming SEOmoz events (where we're speaking + meetups and such).

Firefox and Chrome toolbar update, with some fixes and position numbers added to the SERP overlayImprovement to the rankings overview/history to display previous ranking data during retrieval of new rankingsNew holiday Roger on the home page (can I get a w00t w00t!)Manual selection of URLs for On-Page reportsBetter canonicalization check at setup – will check for redirects as well as missing redirectsRepaired the ailing Juicy Link Finder

Plus, we've recently added the PRO Feature Change Log which you can access at any time to stay up-to-date on what's coming up next, or what changes have been recently implemented. Plus we've added a "request a feature" button to this page and hope that you'll utilize it! This is the best way to get that feature you've been dying to see in the web app.

Starting in January we have so many amazing new developments we're bursting at the seams over here! We hope you all have a very happy holiday season and can't wait to get the ball rolling in 2011. Be there or be square. 

About jennita — Jen Lopez is the Community Manager at SEOmoz and a devotee of the fine arts of Twitter, Facebook and all things social media. She has a background in web development and will always be an SEO at heart.

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Coming Soon(ish) upgrades:)

I already have this to our subscribers and affiliates, but we are last, the ability to subscribe to our membership site so we can perform upgrades.

We want to update Drupal, start the new site design, and the membership management software from what has become a platform that is prepackaged sorta big and hairy, switch to more manageable. Doing this will we allow to accept payments on the ground, a few different tiers provide access, allow me to segment that to support some aspects of the customer to the account management easier to some of employees do things.

The ultimate goal of this upgrade is the site look more modern and cohesion, and make it so that we are more our resources on creating new content and tools and less on managing the underlying software & such expenditure.

If we membership site moved a few years ago, I appreciate the level, the success that it would reach & I didn't realize, as some smaller bugs grew bigger problems than our site would be. Most of these errors have been fixed, but there are a few spirits and we are to create, sorta by spending on the wheel wheels instead of buying and then layering limited more value on top. :)

I wants to be involved in the site daily, but it really makes sense for my health (and mind), Division of labour on some of the administrative stuff instead of me trying every aspect of the use to manage all burning out. Our staff are great and now we need only to implement systems that help be greater(er). : D

We want to back up sometime in mid-January to open. Blog and Web site are still, but given the number of databases that currently has the website & synchronized as with PayPal it is probably best to off new subscriptions to close while we change things around.

We could try to turn things while keeping active everything, but the big question that is, if any strange anomalies, then that's probably more stress than I would care to cope with. I love the site and I want to keep this way (vs pull my hair out due to put too much stress on me). : D

When you are notified if we want to reopen, please comment on this post and we will all who commented once everything from relaunched under the new system and tested by e-Mail. :)

Hope that the holidays are going good for you and more to come if we make some significant progress with these changes.

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Few brave SEOs conquered 'Movember'

 Unfortunately kept the rest of the Office (and their respective wives) seven SEO.com's best talent from the bite of a razor blade by Movember November - with the exception of Christian your upper lips. He is the man on the right with the weak sauce ' stache he had to shave family last week for some photo. Seriously, priorities...

As well, the bold and brave souls for your mustaches to you for four weeks makes called and made it even over Thanksgiving, without losing a Turkey leg within their grisly nasty facial hair.

Nathan Blair (second photo below) won the Movember competition with his oily black handle bars. Cheers you Nathan Blair, mustaches all over the world are proud.

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Oh, the opportunity

I do keyword research.

The opportunities I see before me still surprise me.

Keyword lists, displays the frequency of searches, market research Nirvana. It is like a God, immerse yourself in the minds of the mortal.

And most people outside SEO. Yet. Don't. Get. It.

Is ever declared empty keywords to the people, and received in return?

We can thousands of niche opportunities through a keyword research tool and a list of trawl. Demand is on the display. It is broadcast to us.

As soon as we discover demand we measure the competition, quantify the possibility, a site to build and diving in the demand streams that have existed long before the Internet was invented.

Demand to meet offer.

Look at all this requirement:

"Japanese Japanese translation" 450,000 monthly searches "Hospital of jobs" 823,000 monthly searches "forklift certification" 27,100 monthly searches "Address labels" 301,000 monthly searches "digital signage" 201,000 monthly searches "student credit cards" 135,000 monthly searches "coin collecting" 60,500 monthly searches

And as we know, this is only one keyword per niche. The real gems can be found deep in the long tail of groups, permeation and similarities.

The search channel still amazes me.

It is so powerful and so under valued.

Have you seen mad men?

If you haven't, it is set a great show about an advertising agency in the 1960s. The ad executives were the rock stars of the time good to know, what's on the minds of consumers was paid.

What would have made you a keyword research tool, question I me?

Or our digital Zeitgeist?

And in contrast to fifty years ago, there are fewer barriers to access to many traditional markets. In the past was required nation wide, or international, a large, multinational machine, people and capital to compete. Now with a credit card, we just in touch a vast network, in an instant.

Fifty years ago, was a book publishing, difficult and expensive. A major Publisher on large retail shelf space could get, but could not. Probably still not. You need, print many copies, a risk and expense out of reach of most people. A Publisher could reach reviews and the publicity machines to work.

Now we can compete.

We can far more coverage in in much less time, for a fraction of the cost get.

So many niche, so little time.

So, what do you do today?

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Highlights of Pubcon 2010 social media Keynote Panel

 Day 2 of the PubCon 2010 began a knockout Keynote Panel with Sarah Evans, Chris Brogan, Brian Clark and Scott Stratten. With back and forth from all participants, I'll summarize the General topics of discussion. Here are the highlights:

Is social media A fad?(Gotta start somewhere)

No.

Get internal buy-in on social media

You can use the question "What kind of metrics can we move?" instead of just saying "We need to make videos."

You can refer to the fact the talks regardless of %s.keeping is a choice if you participate.

Use of social media the right way is very effective because it is driven by word of mouth and personal conviction.It is one of the most effective channels.

Social media planning

The social media plan should be in the context of the entire marketing plan with a part of the budget to social media and the same cohesion and accountability than any other marketing channel created.

If you hate people, you should not have social media.People have for a long time error machen.Soziale media doing these errors more public. make sure you have the right people behind the plan and execution.

Social Media vs SEO

Social media and SEO are on a Kontinuum.Einige of the smartest people in the social media are SEOs because you know about the importance of content and distribution.

There is no competition between the Kanälen.Ob is, social media, SEO, PPC, etc that depends on amount of time to spend on the channels of the effectiveness of Kanäle.Es is different for every company.

Social media error

You will find a good mix of active and passive Einkommen.Viele in social media fail because you've created the social media revenue Foundation and business requires model "for everything it" and it is impossible for a person in this way to keep up.

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Search engine optimization: Know before you go

Many companies choose a whim out SEO plans affecting jump, without really understanding. While SEO is always more and more critical to a successful business model, there are many things that must be considered before moving forward. Below are a few points to the juices flowing.

Seems like a simple thing, but you need to know how SEO fits into the overall marketing objectives. What is reach? What do you want to it to achieve? SEO do not only be because everyone else is doing it. Do it for a reason.

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November Linkscape index update live (and new Linkscape WordPress plugin)

This evening our 33rd Linkscape update started. New link data, see the open site Explorer MozBar Linkscape classic, the link intersect tool, SEOmoz API.

E.g. link data in OSE has this post now mid-October

This update provides these problems data crawled by mid-October until the beginning of November - unfortunately was processing from Amazon (weird, EC2 machines have available, as a "Christmas time rush") .we are delayed deliberately and will be taking measures to take to ensure that in December index update goes smoothly.

Statistics for this index:

40,605,301,071 (40 Billion) Pages425, 695, 258 (425 million) Subdomains103, 776, 906 (103 million) root Domains395, 851, 127, 399 Links2.10% (395 billion) of all links are Nofollowed (up to 0.06% of October) 56.99% are internal (external are down the October43.01% 57.15% (42,85% in October)5.88% pages have canonical rel (up from 5.42% in October) 62.28 links page on average (down from 62.35 in October)))

I'm also excited to say we now have the beginnings of a WordPress plugin powered by Linkscap emerging e verfügbar.Es today are only a few features, but we want your help to tell us what would be valuable to have WordPress tool useful and interesting, in that.

Still in alpha stage, but result links + top pages in the admin panel

The plugin was built only Free SEOmoz API is verwenden.Dies a very early release, and it can still be some bugs, but if you have feature ideas or suggestions, please leave in the comments!

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